Naturkäserei Tegernsee

New website for the cooperative 
 

The client and the goals

The Naturkäserei Tegernsee cheese dairy was founded in 2007 by a group of farmers committed to taking control of processing and marketing their milk and dairy products. Since then, they have been making a stand against falling milk prices and battling for more independence and for the maintenance of local structures. The cheese dairy produces a variety of hay milk specialities and manages a show cheese dairy, a shop and a restaurant. 


The objectives of the new website

  • to optimise the website for all sizes of screen
  • to provide clearer presentation of the product variety   
  • to highlight the concept of a cooperative  
  • to give visibility to the core themes of regional focus, structures and sustainability

Project description

Strategy & Sales Promotion

  • concept, screen design and the implementation of a responsive website 
  • structured, detailed product overview 
  • own page for the farmers to emphasise the family aspect


Emotionality & Content
  • responsive screen design with large images and graphic effects to set the mood   
  • plenty of space for story-telling and personal insights 
  • magazine with news and recipes
  • support service for photo shoots and copy-writing to ensure that the contents and the website concept are optimally matched

 

Technology

  • flexible and user-friendly CMS 
  • modular construction system
  • sophisticated point of sale search with filter options

Services

digital branding
information architecture
screendesign
responsive website
CMS editing system
 
 
 
Share
 
 
 
 
 
 
 
Good Vibrations
 
 
We use cookies to offer the best possible user experience on our website. We also use third-party cookies, to deliver personalised advertisement messages. By using our website you agree, that cookies can be saved on your device. Further information on the cookies used and on how to disable them can be found here.