Hotel Eschenhof

4* Family Hotel in Carinthia
Concept, design & programming of the new responsive website
 

Client & Goals

The 4-star family hotel Eschenhof in Bad Kleinkirchheim sets itself the goal to provide its guests a relaxing family holiday in the sign of lived slowness under the motto "Alpine Slowness".

Guests will enjoy the hospitality of organically certified hotels and unspoiled nature in a cozy, intimate setting.

The goal
: As part of the repositioning and the implementation of the new corporate design, the new hotel responsive website was launched.

Solution & Project

  • Concept: Integration of the new hotel concept "Alpine Slowness"
  • Screen design based on the new corporate design (colors, fonts, imagery)
  • Primary navigation focusing on the themes: Eschenhof, time for family, relax & wellness, adventure & nature
  • Installation of the "Trust" elements in order to increase the confidence of the visitor (Green hood, fancy Bio, Family Austria membership, recommendation rate of HolidayCheck)
  • PRO Management System with interactive price list, presentation of rooms & suites or thematic holiday offers
  • Fluid responsive web design: optimized website for desktop, tablet and smartphone
  • SEO concept: keyword analysis with selection of relevant keywords for search engine positioning and On-page Optimization
  • Technologies: content management system and marketing contact database

Services

digital branding
screendesign
responsive website
CMS editing system
CRM marketing database
 
 
 
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